Jeffree Star: The Drama, His Apology – And a Review!

I made a video about a year ago referencing some of the drama between Kat Von D and Jeffree Star. In that video, I stated that I appreciated Jeffree Star for choosing to have a vegan and cruelty free brand, but that I could not support him because of comments he’d made in the past.

The Drama

Last month, Jeffree released this apology video, discussing his past behaviour and apologizing for his words. I realize that many were not satisfied by his apology, because he made reference to his troubled past (while making it clear that his statements were inexcusable and disgusting). Personally, I appreciated it, because I think he needed to explain what might have caused him to say such hateful things.

The worst of the videos he mentioned is actually 12 years old (something I didn’t realize when I made the video about he and Kat Von D). This means he was 19 or 20 at the time those videos were made, which does not excuse it, but it does go a long way in helping explain the total lack of judgement and empathy. So, all in all, I was actually very pleased with his apology, and I’m very happy to be able to support his brand.

The Makeup

Jeffree Star Cosmetics is 100% vegan and cruelty free – not something you can say about too many cosmetic companies! Jeffree Star is still a fairly small company, but it has great brand recognition, and is fairly easy to buy online outside the US. I was impressed that Beautylish had a great deal on shipping to Canada (and no, I don’t get any discounts from them. I was genuinely impressed). If you live in Canada, they have free shipping for any order over $35 USD, which is pretty amazing (I misquoted in the video and said $60 – that’s what I paid for the products. Oops).

I ordered three Jeffree Star products: the Velour Liquid Lipstick in the shade “I’m Shook” (18 USD), Velour Lip Scrub in “Orange Soda”(12 USD and Skin Frost (highlighter) in the shade “Ice Cold” (29 USD).

Jeffree Star Skin Frost in “Ice Cold”

The quality of the product compared to the price definitely impressed me. Particularly the Skin Frost, which was $29 USD, but contained 3x the amount of product found in most highlighters (15 grams compared to the more common 5), and was good quality. I like a strong look to my highlighter, and it was easy to get a dramatic shine, if that’s the look you want. I have used two different highlighters since going vegan- Becca’s highlighter, which is good quality, but expensive and not as pigmented as I like, and e.l.f., which is basically like using nothing at all (at least for me. It was probably the shade I was using, but the paler you are, the more disappointed you will probably be with their products).

My old go-to highlighter before I went vegan was Nars’ blush in “Albatross.” “Ice Cold” Skin Frost makes a good substitute, but it is a bit more silvery than Albatross. It’s also a bit softer consistency, without being powdery nothing like the e.l.f. product I mentioned.

Velour Lip Scrub in “Orange Soda”

This product was definitely my favourite! At 12 USD it was very well priced and an excellent product. But the scent positively slayed me. Honestly, I probably wouldn’t want that much fragrance in most products, but since this is an edible product that you just use for a few minutes and then wipe (or lick) off, I will make an exception. It smells exactly like those orange slice candies I remember from my childhood, and it honestly makes me want to giggle with happiness whenever I use it. I don’t know where he got the fragrance from, but it’s a keeper for sure (as I mention in the video, I do not like floral fragrances in cosmetics at all, but the sweet, candy smells can be a lot of fun).

The only problem with this product is that you will want to eat it with a spoon.

Velour Liquid Lipstick in “I’m Shook”

First of all, I loved the colour. It came exactly as described, which was a little bit nerve racking ordering online. Since Jeffree Star is only sold online, you pretty much have to trust the photos and descriptions on the website, which are actually very good. It was described as a “burnt coral” and that’s exactly what it is.

The lipstick itself is very long lasting and comfortable on the mouth. I use a lot of Kat Von D’s lipsticks, and I have to say that this one is much more comfortable to wear for long periods. I find that the Kat Von D is more highly pigmented, though, so if you’re looking for an extremely pigmented, opaque look, you will prefer Kat Von D.

The Jeffree Star velour liquid lipstick is every so slightly more sheer, but I actually prefer that, personally. It wears a little better, doesn’t transfer as much, and looks great on the mouth, so I was very happy with it.

Final Thoughts

I’m so glad that Jeffree Star has apologized for the past, and I am very optimistic and excited about the future of the brand. I think it’s absolutely amazing that, although he isn’t vegan, Jeffree Star recognizes the value of making his brand accessible to everyone. As he stated in this interview with Tashina Combs from Logical Harmony (Tashina also certified that Star’s products are both vegan and cruelty-free),

“I think it’s so archaic that cosmetic companies are still using animal by-products and insects in their products! It’s 2016, why is anyone still doing that? I think as a human being, you have to realize that things have evolved and it’s a good example to other brands and companies that it’s time to be re-think their ways.”

Well said, Jeffree! Animal use IS archaic. The world have evolved, and hopefully we are all evolving along with it. That is what being a modern vegan is all about, and I am very proud and happy to finally be able to enjoy Jeffree Star Cosmetics and share them with you guys.

Thanks for watching, as always!

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